A vibrant cultural hub, AlJadidah is home to restaurants, shops and more. Beautiful murals bring an artistic touch to the pedestrian-friendly area, where the world’s largest hand-painted carpet lines the road for visitors. Find five distinct squares, Art Square, Gathering Square, Muayada Square, Qanat Square, and Oasis Square, each with their own unique atmosphere. Centrally located, AlJadidah sits adjacent to AlUla Old Town, beautifully overlooking the AlUla Oasis.

The 5 squares of AlJadidah make this area of AlUla unique. From food trucks to great seating and beautiful views of the AlUla Oasis, see what's happening in each square!

Art Square
Home to AlJadidah’s flourishing art scene, Art Square hosts the Athr Gallery and the Design Gallery. Stop by to see how AlUla is bringing together Saudi and international artists.

Gathering Square​
With plenty of shaded seating, gather your friends and family and head to Gathering Square! Located next to AlJadidah’s premier nail and hair salon.

Muayada Square​
Feeling hungry? Head to Muayada Square for a fantastic array of food trucks serving a variety of tasty treats and delicious bites. 

Qanat Square​
On the edge of AlJadidah, on the way to AlUla Old Town, find the beautiful open space of Qanat Square.

Oasis Square
Connecting AlJadidah to the lush AlUla Oasis, take a seat under the shady trees of Oasis Square. With twinkling lights at night, this is the perfect hangout spot. Don’t miss out on the live music!

Cafes and Restaurants

Oasis Quarter Abu Jameela Café

Tucked into a secret garden, Abu Jameela Cafe is a cute little hideaway. Served with famed AlUla hospitality, have a taste of local coffee from this family-owned spot.

Al Hatab Bakery

Come in and enjoy all that Al Hatab Bakery has to offer, from their fresh baked bread, speciality grocery items, and signature authentic Saudi Arabian sweets.

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Incense Road Coyard

Not your average roastery, Coyard brings the community together, one cup at a time. Enjoy your favourite roast or explore other flavours, like a matcha bloom latte.

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Oasis Quarter Meraki Artisan

Sink into plush lounge seating with some of the best views over the Oasis at MERAKI ARTISAN, a sustainable roastery and café.

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Oasis Quarter Oasis Tea Café

Walk down into the lush green farms to the Oasis Tea Café for a truly local experience, where mint is picked fresh from the garden for each cup.

Incense Road Ppl.

From the kitchen of OKTO comes Ppl. a fresh new salad bar and healthy dining spot. Crisp and crunchy, you’ll never think of salads the same way again.

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Main Road Starbucks

From Seattle to AlUla, Starbucks has found a new home in AlJadidah. Snap the pic with the antique red truck and check out the spacious courtyard in the back.

*Open Monday - Saturday 4:30pm - 1:30am and Sunday 8:30am - 11:30pm.

Temporarily Closed WOOP!

Bringing sweet and savoury waffles to Muayada Square, don’t miss out on WOOP! Fresh juices and smoothies round out the delightful menu at this AlJadidah hotspot.

This dining option is currently unavailable but will return back to AlUla soon. Follow @AlUlaMoments on Social to be the first one to know when this dining option is back.

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Shawarma Wrappers



Shahi Mntaz

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Base & Boon

Redefining the nail salon experience, Base & Boon blends a sense of luxury and escape, while the services invite clients to partake in life’s best boons.

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Experiences in AlJadidah

Temporarily Closed, Will Reopen October 2023 Cinema Aljadidah

Showcasing art-house films, blockbusters and Arabic movies, Cinema AlJadidah is AlUla’s premier outdoor theatre. With a café offering the perfect movie night snacks and drinks, gather your friends and see what movie is up next.

The experience is currently unavailable but will return in October 2023. Be the first to know when this experience returns – follow @alulamoments and @experiencealula on all social channels.

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Madrasat Addeera Workshops

Discover the traditional arts and crafts of AlUla through Madrasat Addeera. Free weekly workshops are offered by The Prince’s Foundation School of Traditional Arts on a wide variety of topics; all ages and skill levels are welcome.

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Incense Road

The pedestrian-friendly area of AlJadidah is being renovated to create an all-new Incense Road leisure and retail experience helping to connect AlUla Old Town to AlJadidah. Preserving the urban heritage of AlJadidah, visitors will find curated street art and public murals, along with new cafes and shops lining the roads.

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Parking Information

We’ve made parking easy and accessible for AlJadidah. Visitors can park their cars in one of the four designated parking zones around the area.

Shuttle services will be provided at the parking zones to take you to and from AlJadidah every 5 to 10 minutes from 8 AM till 2 AM.

Or you can take a beautiful stroll from the AlUla Oasis or AlUla Old Town.
  • North Parking: Ahead of Abdulrahman Bin Auf School.
  • South Parking: At the turnabout of road 375 and King Abdulaziz Road (behind Kudu restaurant).
  • Oasis Parking: On Al Rawabi road next to the North entrance of the Oasis.
  • Old Town Parking: Next to AlUla Old Town, by Tantora Sundial. (Access through the roundabout).
Download AlJadidah Map


Plan Your Trip To AlUla

Flying to AlUla

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What to Do

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Where to Eat

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Where to Stay

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