Be captivated by a rare and the first-of-its-kind display of iconic works of art from the ancient world, inspired by AlUla's legacy and its importance on the incense trade route.

See Saudi Arabia's first UNESCO World Heritage Site in a new light, with specially curated experiences among the stunning tombs of Hegra.

Prepare to be dazzled by this history-inspired immersive drone show as the night sky lights up with a mesmerising spectacle featuring projections on the Jabal AlBanat tombs.

Be uplifted as music meets history with two days of captivating concerts at one of the most iconic outdoor venues in the world.

Embark on a two-hour immersive journey to traverse the famed incense route. Learn how AlUla was a key point on the map that connected civilisations, culture, and people.

Follow in the footsteps of the ancient civilisations of AlUla through a one-of-a-kind 90-minute immersive treasure hunt adventure experience.

Discover another side of Hegra with an interactive journey of discovery, where the ancient civilisations who once called this vast expanse home are revived.

Soak in the morning sunlight and some spectacular sights as you take to the skies on a hot air balloon flight at sunrise. Get a bird's eye view of the stunning expanse of Hegra.

Feel history revived during a resplendent show of colour, culture and curiosity, featuring 300 performers and a camel caravan to celebrate 2024 as the Year of the Camel.

Join in the fun and take part in hands-on workshops and activities inspired by artefacts discovered across AlUla, making it the perfect event for families and children.